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George Washington University

Marketing  Tags: marketing advertising market_survey consumer_behavior consumer_data  

A number of other Gelman Library research guides may also be helpful: Company Information, Industry Information, Business Indexes and Abstracts, U.S. Economic Data, International Marketing, and Public Opinion.
Last update: Nov 02nd, 2009 URL: http://libguides.gwu.edu/marketing  Print Guide  RSS Updates

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Business Source Premier
 

RefWorks

Refworks!

For help email the RefWorks Support Team at Gelman Library at
refworks@gelman.gwu.edu


RefWorks allows you to store and file your references and citations in different folders, add research notes or other information, and format your paper, dissertation, or other research project with the click of a button.

 

Databases

  • ABI Inform 1970-  
    Location: ALADIN
    This has a mix of popular, practitioner-oriented, and scholarly articles. A thesaurus of subject headings is available online.
  • Business and Industry Daily 1994-  
    Location: ALADIN
    Covers "leading trade magazines, newsletters, the general business press and international business dailies" from different countries and in a number of languages. For all articles there are substantive abstracts in English and the full text is available as well for most of the English language articles.
  • Business Source Premier  
    Location: ALADIN
    Similar to ABI Inform (above).
 

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